What kind of content does Food by Bethany make?
Bethany crafts visually stunning and mouthwatering content, sharing delightful recipes and honest restaurant reviews across Instagram. Her feed is a celebration of flavor, with a special focus on showcasing the best of Scottish produce in everything from comforting pies to elegant baked goods. Brands can expect a sophisticated approach to food styling and engaging, step-by-step guides that bring delicious dishes to life.
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Who is Food by Bethany’s audience?
Food by Bethany's audience is likely comprised of individuals interested in culinary exploration, from home bakers seeking inspiration to diners looking for restaurant recommendations, with a strong leaning towards those interested in Scottish produce. Their high Instagram engagement rate (4.50% ER) significantly surpasses benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly receptive and actively participating follower base. This suggests strong intent signals for recipe tutorials, product reviews, and dining experiences, promising high-quality engagement and potential for conversion on sponsored content.
Which creators are similar to Food by Bethany?
If you're looking for creators like this, you'll find them perfect for foodies seeking authentic Scottish recipes, restaurant reviews, and baking inspiration.
Sophies Slice
Instagram @sophies_slice
This creator posts videos about food, often sharing recipes for dishes they have made. They also review restaurants and cafes, particularly those in Edinburgh. Their content includes a variety of meals, from curries and salads to baked goods and cocktails. They also share tips on meal prepping and making homemade sauces.
Margi Eats Edinburgh
Instagram @margieatsedinburgh
This creator shares recipes for a variety of dishes, including slow cooker meals, baked goods, and comforting classics. They often provide detailed instructions and ingredient lists for their recipes. The creator also posts about dining experiences at restaurants and cafes, often highlighting new menu items or special occasions like festive meals. Some content features sponsored product placements and collaborations with food brands.
Finding the Feed Rebecca
Instagram @findingthefeed
This creator posts videos about food and drink. They frequently review restaurants in Edinburgh and Glasgow, showcasing dishes like pizza, pasta, steak, and seafood. The creator also shares content from spa days and hotel stays. They often include details about special offers and dining experiences.
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