What kind of content does Bex Beauty make?
Bex Beauty captivates audiences on TikTok and Instagram with stunning makeup tutorials and transformative looks. They specialize in recreating iconic makeup from film and TV, alongside in-depth demonstrations of intricate eyeshadow techniques. Brands will appreciate Bex's engaging product reviews and authentic demonstrations, showcasing a keen eye for detail and a passion for all things beauty.
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Who is Bex Beauty’s audience?
Bex Beauty's audience is likely comprised of makeup enthusiasts and aspiring artists in the GB region, actively seeking inspiration and practical advice. Their intent signals are strong, demonstrated by high engagement rates that significantly surpass industry benchmarks on both TikTok (13.13% vs. ~3.0% ER) and Instagram (5.90% vs. ~1.5% ER). This indicates a deeply invested community, receptive to detailed tutorials, product recommendations, and creative transformations, suggesting high-quality engagement and strong potential for brand partnerships.
Which creators are similar to Bex Beauty?
If you're looking for creators like this creator, you'll love makeup artists who excel at transformative looks, detailed tutorials, and recreating iconic film and TV makeup.
Keisha
TikTok @keikeimua
This creator posts tutorials and demonstrations of various makeup looks. They often focus on creative and editorial styles, featuring bold colours and unique techniques such as using their fingers for eyeshadow application. Their content includes detailed breakdowns of the products used, covering items for base, eyes, and lips, and they also occasionally share content about personal style, including trying on new glasses and wigs.
Dori
Instagram @makeupbydoori
This creator posts makeup tutorials and demonstrations. They often showcase different makeup products and techniques, including full face applications and lip liner combinations. The creator also shares content from photoshoots and behind-the-scenes looks at their work as a makeup artist. They frequently collaborate with beauty brands and feature other makeup artists.
Kristy Webley
TikTok @kristywebley · Instagram @kristywebley
This creator posts videos focused on makeup tutorials and product reviews. They frequently demonstrate makeup application techniques, such as contouring hacks and eyeshadow application. The content also includes GRWM (Get Ready With Me) videos, showcasing routines for different occasions and featuring a variety of beauty products from different brands.
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