What kind of content does Cassie Yeung make?
Cassie Yeung offers a vibrant blend of culinary exploration, often taking viewers on trips to Asian markets for authentic ingredients. Her content, primarily on Instagram, features delicious recipes for everything from comforting broths and stocks to healthier main courses and sweet treats. Beyond the kitchen, Cassie also shares exciting experiences attending events like Carnival and NASCAR, always with a focus on unique food and drink discoveries.
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Verify your partnershipWho is Cassie Yeung’s audience?
Cassie Yeung's audience is likely comprised of home cooks and food enthusiasts in the US, specifically those interested in Asian cuisine and ingredients. Their intent signals are strong, indicated by a high engagement rate (ER) of 6.93% on Instagram, significantly outperforming benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly receptive and active community eager for recipe inspiration, cooking tips, and insights into Asian markets. The quality of engagement is therefore expected to be excellent, with a high likelihood of content resonance and conversion for relevant brand partnerships.
Which creators are similar to Cassie Yeung?
If you're looking for creators like this creator, you'll love chefs who share authentic Asian recipes, explore vibrant markets, and craft delicious broths for home cooks.
Hailee Catalano
Instagram @haileecatalano
This creator shares videos about cooking and recipes. They often demonstrate how to prepare dishes such as pasta salads, grilled meats, and desserts like cheesecake. Many of their recipes focus on seasonal ingredients and offer creative twists on classic meals, including a strawberry rhubarb pretzel salad sundae and a spicy carrot rigatoni. They also document dining experiences, such as trying pea soup at a roadside restaurant and various foods consumed in Los Angeles and San Francisco.
lozandal
TikTok @lozandal · Instagram @lozandal
This creator posts videos about trying new foods and drinks, often sharing their opinions on taste and value. They also document home cooking, meals like roast chicken and pasta, and snacks such as loaded donuts and crunch cakes. Additionally, the creator shares content related to personal aspirations, such as creating vision boards and discussing manifestation. They also show restocking popular products from stores like Superdrug.
Jon Bouffard
Instagram @jon.bouff
This creator shares videos of their cooking journey, attempting to make meals for their wife. They also post about everyday life, including workouts and shopping trips. Some videos feature humorous takes on daily tasks, like trying to understand measurements or preparing food. The creator also shares content related to holidays and gifting.
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