What kind of content does Hannah Grae make?
Hannah Grae crafts emotionally resonant original songs that delve into themes of heartbreak and personal struggles, often with an angsty, late-night vibe. On TikTok and Instagram, she shares her journey as an emerging artist, from intimate live performances in London to genuine audience interactions. Her authentic storytelling and raw musical talent make her a compelling voice for listeners navigating complex emotions.
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Who is Hannah Grae’s audience?
Hannah Grae's audience is likely comprised of young adults and teens in the UK who connect with emotionally resonant, angsty music, particularly themes of heartbreak. Their high engagement rates on TikTok (17.64%) and Instagram (11.59%), significantly exceeding benchmarks for both platforms (TikTok ~3.0%, Instagram ~1.5%), indicate a highly dedicated and responsive fanbase. This suggests strong intent to discover and support emerging artists, with a high likelihood of converting interest into engagement, such as sharing content, commenting, and potentially purchasing music or merchandise.
Which creators are similar to Hannah Grae?
If you're looking for creators like this creator, you'll love artists who pour raw emotion into angsty, original songs about heartbreak, perfect for fans of live, emerging talent.
Izzi De-Rosa
TikTok @izziderosa · Instagram @izziderosa
This creator makes videos about their music, often sharing snippets of new songs and the inspiration behind them. They have a particular interest in Y2K and UK garage music styles. Some content includes personal stories, like writing a song about a crush and eventually dating them, or sharing experiences at music festivals. They also explore themes of travel and personal experiences in their music and videos.
Tayna-Demoi
TikTok @taynademoi
This creator posts videos about their journey as a singer-songwriter and independent artist in the UK R&B and pop scene. They share updates on their music releases, often referencing upcoming projects and their personal growth. The creator also shares lifestyle content, including vlogs, skincare routines, and unboxing videos, documenting their daily life and experiences.
Ollie Hayes
Instagram @olliehayesmusic
This creator posts music-related content, including original songs and lyrics. They share behind-the-scenes details about their music-making process and announce upcoming shows and releases. The creator also posts music videos and acoustic sessions, often sharing personal reflections on their music and experiences.
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