What kind of content does Bethany Smith make?
Bethany Smith offers an inspiring look into creating a cozy and complete home, with a focus on affordable finds. Her Instagram feed (@bethanyhome_) is a treasure trove of home decor and interior design inspiration, featuring product hauls, styling tips, and DIY home projects like kitchen makeovers. Brands will appreciate her knack for showcasing furniture, decorative accents, and practical items in a way that feels both aspirational and achievable.
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Who is Bethany Smith’s audience?
Bethany Smith's audience is likely comprised of individuals interested in accessible and stylish home improvement, seeking inspiration and practical advice for decorating their living spaces. Their intent signals are strong, indicated by an engagement rate of 2.40% on Instagram, which surpasses the benchmark for the platform (1.5% ER). This suggests a highly receptive and actively participating community, likely to respond well to product recommendations, affiliate links, and calls to action related to home decor and DIY projects. The quality of engagement appears to be above benchmark, signifying a valuable audience for brands in the home goods and lifestyle sectors.
Which creators are similar to Bethany Smith?
If you're looking for creators like Bethany Smith, you'll find inspiration for stylish, budget-friendly home decor and DIY projects perfect for anyone wanting to refresh their living space.
Gemma Markland
TikTok @themarklandhome · Instagram @themarklandhome
This creator shares videos about home organisation and DIY projects. They often feature budget-friendly finds from online retailers like Temu, showcasing items such as shoe storage benches and drawer organisers. The creator also shares personal updates, including gym renovations and redecorating their home. They have also posted about travel experiences, such as using a private airport terminal.
Ashton Home
TikTok @the.ashton.home
This creator shares content focused on home organisation and decoration. They often showcase products for cleaning and tidying spaces, such as storage solutions and cleaning tools. The creator also highlights seasonal home decor, particularly autumnal displays, and shares reviews of various home goods. Additionally, they post about pet-related items and offer tips for covering unsightly household elements like fuse boxes.
OurHomeStyle
TikTok @our_home_style_ · Instagram @our_home_style_
This creator shares content about home renovation and styling, showcasing DIY projects like fitting mirrors and updating rooms. They also post about organising and decorating spaces, including a nursery and kitchen. Product reviews for home gadgets, furniture, and beauty items are also featured, alongside advice on practical home hacks.
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