What kind of content does Josie Cullen make?
Josie Cullen shares engaging video content across Instagram, focusing on beauty reviews, from perfumes and lip stains to skincare routines. Her fashion hauls, often featuring brands like H&M and JW Pei, are a popular segment. Beyond style, Josie offers glimpses into her personal life with content on hobbies, vision boards, and aspirational travel, highlighting luxury hotels and lifestyle experiences, particularly in London.
Are you a brand that鈥檚 partnered with Josie Cullen?
Verify your partnership
Who is Josie Cullen鈥檚 audience?
Josie Cullen's audience is likely comprised of consumers interested in aspirational lifestyle content, specifically within beauty, fashion, and luxury travel. Her Instagram engagement rate of 3.08% significantly outperforms the benchmark (1.5%), indicating a highly receptive and active follower base. This suggests strong intent signals for product discovery and purchase consideration, particularly for brands aligning with her curated aesthetic. The quality of engagement is high, pointing to potential for impactful brand partnerships and conversions.
Which creators are similar to Josie Cullen?
If you're looking for creators like this, you'll find them perfect for brands targeting audiences interested in beauty, fashion, travel, and luxury lifestyle content.
Zoe
Instagram @zoduncan
This creator focuses on fashion and beauty content. They often share reviews and demonstrations of skincare products, such as eye creams and concealers, highlighting their benefits. The creator also posts about haircare, showcasing routines and products designed to improve hair health. Additionally, they feature clothing hauls and styling tips, often focusing on affordable fashion pieces and accessories like jewellery and footwear.
Emylie O'Malley
Instagram @emylieomalley
This creator posts content about fashion, featuring vintage clothing hauls and styling tips. They also share experiences at local Manchester events and businesses, including restaurants, salons, and pop-up shops. The creator documents everyday life, including outfit inspiration, travel outfits, and personal wellness journeys. They also create content related to small business ownership and self-care.
NADIYE KILLICK
Instagram @nadiyekillick
This creator posts a variety of content, including fashion, beauty, and travel. They share outfit ideas, known as 'fit checks', and detailed 'Get Ready With Me' videos showcasing makeup and skincare products. The creator also shares travel vlogs featuring destinations like Rio de Janeiro and Croatia, often highlighting summer aesthetics and holiday outfits. Additionally, they post baking recipes, such as cinnamon and chocolate banana bread, and hair care routines.
Frequently asked questions
Sign in to view Josie Cullen's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Josie Cullen today
You can use Nutcake鈥檚 agentic tools for free. Sign up today to work with Josie Cullen on your creator campaign.