What kind of content does CHAR make?
CHAR offers a charming glimpse into her daily life on Instagram, where her beloved dogs are frequent co-stars. Her content beautifully captures her adventures, from scenic trips to the Lake District and Essex to everyday shopping trips at Boots and Space NK. Brands will appreciate her authentic approach to showcasing product hauls, skincare routines, and holiday preparations, all infused with the warmth of her experiences as a devoted 'dog mum'.
Are you a brand that’s partnered with CHAR?
Verify your partnershipWho is CHAR’s audience?
CHAR's audience is likely comprised of individuals interested in relatable lifestyle content, particularly those who identify as dog owners or enthusiasts, and are seeking recommendations for travel and skincare. Their high Instagram engagement rate of 13.79% significantly surpasses typical benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly invested and responsive community. This suggests strong potential for driving conversions on products and services related to daily life, pet care, and personal wellness, as followers actively engage with her shared experiences and recommendations.
Which creators are similar to CHAR?
If you're looking for creators like this creator, you'll love these dog-loving, travel-savvy moms sharing their daily routines and favorite skincare finds.
Robyn Hobson
TikTok @robynlouisehobson · Instagram @robynlouisehobson
This creator shares videos featuring their purchases from small businesses, often unboxing handmade items like bags. They also post about their dog, including spa days and outfits. The creator shares content related to self-care, such as visiting nail salons and using LED face masks, as well as enjoying meals out. They also share personal moments like celebrating birthdays and expressing grief for loved ones.
Cecelia Fales
Instagram @ceceandherpups
This creator posts videos about their daily life, including travelling for family events like weddings and sharing their experiences with dog ownership. They document their dog's diet, including preparing special meals and showing new toys or enrichment activities. The creator also shares beauty and style content, such as 'get ready with me' videos for photoshoots and tutorials on hair care routines for curly hair. Additionally, they have posted about home improvement projects, specifically creating an outdoor play space for their dog.
Jasmine Clough
TikTok @jasmineclough · Instagram @jasmineclough
This creator shares videos about their daily life, including weekly food shops and personal reflections on growth and mental health. They also post makeup tutorials, often recreating looks from different years, and fashion hauls featuring items from various brands. Additionally, the creator shares content related to travel and events, such as Christmas parties and city explorations.
Frequently asked questions
Sign in to view CHAR's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with CHAR today
You can use Nutcake’s agentic tools for free. Sign up today to work with CHAR on your creator campaign.